Down to business : the first 10 steps to entrepreneurship for women

Villarosa, Clara (Author). Villarosa, Alicia. (Added Author).

Summary: A legendary bookseller shares her secrets for turning lifelong dreams into lucrative realities.

Record details

ISBN: 1583333541 (pbk. : alk. paper)
ISBN: 9781583333549 (pbk. : alk. paper)
Physical Description: viii, 244 pages ; 23 cm
print
Publisher: New York : Avery, [2009]
Copyright: ©2009

Content descriptions

Bibliography, etc. Note:

Includes bibliographical references and index.

Formatted Contents Note:

Step 1: I believe I can fly, but do I have the wings? -- Step 2: Now name and claim your dream : what is your business idea? -- Step 3: Get the 411 on who's doing what, where, and how : research your competition -- Step 4: Create your launching pad : determine your business form and structure -- Step 5: Ka-ching! Show me the money : how much will it take, and where will you get it? -- Step 6: Location! Location! Location! : where will you put your business? -- Step 7: Know thy customers : who's buying what you're selling? -- Step 8: Calling all customers : getting the word out to bring them in -- Step 9: Help wanted : hiring employees -- Step 10: Ready, set, stop! : write your business plan, then go!